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Semantic Search

Search that understands meaning and intent, not just keywords.

DEFINITION

What is Semantic Search?

Semantic search refers to search systems that understand the meaning and intent behind queries, not just matching keywords. AI assistants represent the ultimate evolution of semantic search, understanding nuanced questions and providing contextual answers. Optimizing for semantic understanding is key to AI visibility.

IN PRACTICE

We optimize for semantic understanding so AI accurately connects your brand to relevant queries.

WHY IT MATTERS

AI uses semantic understanding to match queries with relevant brands. Your content must be semantically clear for AI to understand and recommend you.

EXAMPLES
01

AI understanding 'CRM for startups' and 'customer management for new companies' mean similar things

02

Recognizing intent behind different phrasings

03

Connecting related concepts semantically

FREQUENTLY ASKED QUESTIONS

How do I optimize for semantic search?

Use clear, varied language that expresses your value proposition in multiple ways. Help AI understand meaning, not just keywords.

Is semantic different from keyword optimization?

Yes. Semantic focuses on meaning and relationships; keyword optimization focuses on specific terms. Both matter, but semantic is increasingly important.

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