OpenAI scrapped ChatGPT's in-chat Instant Checkout in early 2026 and pivoted to product discovery. Here's what actually happened and what Shopify merchants should do instead.
Select and customize Shopify themes that maximize AI visibility. Covers schema support, page speed, structured data, and ranking in ChatGPT and Perplexity.
AI shopping assistants compared: how ChatGPT, Perplexity, Gemini, and Amazon Rufus recommend products differently, and where to focus to get cited.
Learn how Shopify store owners can optimize products for AI search engines like ChatGPT Shopping, Perplexity, and Google Gemini, and get them recommended.
Get your Etsy shop recommended by AI shopping assistants. Learn how to optimize listings so ChatGPT and Perplexity pick you over competitors.