Email revenue declining as a share of total revenue often signals deliverability issues, list decay, or flow performance drops. Here's how to diagnose.
Klaviyo and Omnisend are the two most popular email marketing platforms for Shopify stores. This side-by-side comparison covers pricing, automation, SMS, analytics, and which to choose based on your store size.
Step-by-step guide to setting up Klaviyo on Shopify — from installation and API connection to list imports, segments, and your first automated flows.
Set up welcome series, abandoned cart, post-purchase, and win-back email flows on Shopify with platform comparisons for Klaviyo, Mailchimp, and Shopify Email.
A complete guide to generating 30%+ of your Shopify revenue from email marketing through optimized flows, segmentation, campaigns, and A/B testing.
Master email marketing on Shopify with this comprehensive guide covering Shopify Email vs Klaviyo vs Omnisend, list building strategies, automation flows, and high-converting campaign types that drive consistent revenue.