A software application powered by AI that helps users complete tasks through natural conversation.
An AI assistant is a software application that uses artificial intelligence—typically a large language model—to interact with users through natural language. AI assistants can answer questions, provide recommendations, help with research, write content, and complete various tasks. Popular AI assistants include ChatGPT, Claude, Google Gemini, Microsoft Copilot, and Perplexity. These assistants are becoming primary touchpoints for information discovery, making them crucial channels for brand visibility.
Our goal is to ensure your brand gets recommended by AI assistants when users ask questions relevant to your products or services.
AI assistants are rapidly becoming how people discover products, services, and information. When a user asks an AI assistant 'What's the best CRM for startups?', your brand needs to be in that answer.
ChatGPT helping a user research software options
Claude providing product recommendations
Perplexity answering a comparison question
ChatGPT alone has over 200 million weekly active users. Combined with Claude, Gemini, Copilot, and others, AI assistants reach hundreds of millions of users.
Not replacing, but complementing. Many users now go to AI assistants first for research questions, then to Google for specific websites or transactions.
ChatGPT has the largest user base, but optimizing for multiple assistants (ChatGPT, Claude, Perplexity, Gemini) provides the broadest coverage.
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Get a free audit to see how your brand appears across ChatGPT, Claude, Perplexity, and other AI platforms.