ChatGPT, Perplexity, Claude, Google AI, and Amazon Rufus now drive a meaningful share of product discovery for Shopify DTC. We're the agency that gets your store recommended on them — and runs the paid placements when they're available.
When a buyer asks ChatGPT 'best [your category] for under $X,' you should be in the answer. Most Shopify brands aren't, because they've never optimized for AI retrieval the way they've optimized for Google.
Google AI Mode and AI Overviews now intercept 20-40% of commercial queries before the user ever sees a blue link. Without a strategy for AI citation, your impressions go up while your clicks go down.
Buyers research on AI assistants first and search Google second. If the AI never mentions you, the Google search you used to win never happens. The funnel starts earlier than it used to.
ChatGPT Ads, Perplexity Sponsored Answers, and Google AI Mode placements have different auction dynamics than Meta or Google Search. Treating them like Facebook campaigns burns budget without the learnings.
We map how ChatGPT, Perplexity, Claude, and Gemini currently describe your brand and where you appear (or don't) versus competitors. You get the audit whether you hire us or not.
30-minute call to review findings, agree on the keywords and platforms that matter to your business, and align on the metric we'll measure (typically share of voice plus attributed revenue).
Onboarding takes 1-2 weeks. After that, we ship optimizations, run campaigns, and report monthly. Most clients see measurable AI visibility lift inside 6-10 weeks.
We're not a generalist SEO agency that learned AI on the side. Shopify and DTC growth is the only thing we do. We know what works for $50K/month brands and what works for $5M/month brands, and we won't waste your time pretending those need the same playbook.
We don't take on your direct competitors. The reason matters: AI visibility is zero-sum in the way SEO never quite was. If we're optimizing your brand for 'best [category] for [use case]' queries, we shouldn't also be optimizing the brand you compete with.
Most agencies do one or the other. ChatGPT visibility and ChatGPT ads share infrastructure, audience signal, and creative learnings. We run them together because they perform better that way.
You'll work with senior operators who've personally managed AI campaigns. We're capped at the number of clients we can take, on purpose. If you don't get a real strategist, you'll hate working with us — and we'd rather not waste either of our time.
3-month minimum, then month-to-month. Final pricing based on scope, ad spend volume, and number of platforms. Ad spend billed at cost.
See Full Pricing DetailsDepends on your category and merchant scale. OpenAI's ad rollout is gated and category-restricted (no firearms, regulated supplements, alcohol in some regions, etc.). Part of our onboarding is determining eligibility on each platform — ChatGPT, Perplexity Sponsored Answers, Google AI Mode, Amazon Rufus — and prioritizing where you can actually buy placements today versus where you should optimize for organic citation.
Most clients see measurable AI visibility lift inside 6-10 weeks — share-of-model improvements, increased branded query volume, and citation lifts on review aggregators. Revenue impact follows but takes 3-6 months to attribute cleanly because AI-influenced purchases often show up as branded direct or branded search in Shopify analytics rather than as AI-attributed.
Traditional SEO optimizes for Google's blue-link ranking algorithm. AI visibility optimizes for retrieval and citation by LLMs — different signals (third-party mentions weigh more than backlinks, schema matters more than keyword density, structured product data is mandatory), different tooling, different competitive dynamics. We don't replace SEO; we work alongside it for the increasing share of queries that never reach a blue-link SERP.
Yes to NDAs as standard. Yes to category exclusivity by default — we don't work with your direct competitors. If you're in a crowded category, we sign on a first-come basis.
Then we're probably not the right fit. We specialize in Shopify because the platform, app ecosystem, and operator profile is what we know deeply. We'll happily refer you to a generalist agency.
Our minimum engagement is $4,250/month in agency fees. Ad spend is separate and depends on your strategy — some clients spend $5K/month on AI placements, others spend $50K+. We don't require minimum ad spend, but campaigns under ~$3K/month on a given platform won't generate enough signal to optimize properly.
We coordinate. Most of our clients have an existing Meta/Google operator (in-house or agency) and we run AI ads alongside without conflict. Where there's overlap — for example, product catalog and feed quality affecting both Google Shopping and ChatGPT Shopping — we handle it so it's not on your team.
Week 1: AI visibility audit + access provisioning (read-only Shopify, ad accounts, Klaviyo, GSC). Week 2: Strategy call + competitive benchmarking. Week 3: First optimizations shipped + tracking configured. Week 4+: Monthly cadence with weekly Slack updates.
We'll map exactly how ChatGPT, Perplexity, Claude, and Gemini describe your brand today — and where the biggest opportunity gap sits against your top 3 competitors. Yours to keep, no commitment to engage.