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AI Search Visibility for VPs of Marketing

As VP of Marketing, you're bridging strategy and execution. AI search is emerging as a critical channel that doesn't fit neatly into existing team structures or processes. We help VPs of Marketing integrate AI visibility into their marketing operations without disrupting current initiatives.

WHY VP MARKETINGS CARE ABOUT AI VISIBILITY
01

Channel Ownership Confusion

AI visibility doesn't clearly belong to SEO, content, or paid—your teams don't know who should own it.

OUR SOLUTION

We work as a specialized partner that handles AI visibility directly, collaborating with your existing teams without disrupting their focus.

02

Resource Allocation Challenges

You can't justify pulling resources from proven channels to experiment with AI optimization.

OUR SOLUTION

Our model requires minimal internal resources—we handle the work while you maintain focus on existing priorities.

03

Measurement Complexity

You can't measure AI visibility or attribute results, making it hard to prioritize against proven channels.

OUR SOLUTION

We provide clear measurement frameworks and attribution models that integrate with your existing analytics.

04

Team Skill Gaps

No one on your team has AI optimization expertise, and training takes time you don't have.

OUR SOLUTION

We bring specialized expertise immediately—no training required. Over time, we can upskill your team if desired.

05

Execution Bandwidth

Your team is already stretched thin on current initiatives—adding new channels isn't realistic.

OUR SOLUTION

We operate as an extension of your team, handling execution so your internal resources stay focused.

METRICS THAT MATTER TO VP MARKETINGS

Campaign Performance

We ensure campaigns are visible when prospects ask AI about related topics, extending campaign reach.

Lead Generation

AI recommendations drive high-intent traffic that converts to qualified leads.

Brand Awareness

AI mentions increase brand awareness in a way that's trackable and measurable.

Marketing Efficiency

AI-attributed leads typically have lower acquisition costs than paid channels.

COMMON QUESTIONS FROM VP MARKETINGS

We need to focus on proven channels right now.

AI visibility doesn't replace your current channels—it amplifies them. And it requires minimal internal resources since we handle execution.

How do I explain this initiative to the CMO?

We provide executive-ready materials that clearly articulate the opportunity, competitive landscape, and expected ROI.

Our team doesn't have bandwidth for another vendor relationship.

We're designed to be low-touch. After initial setup, we work autonomously with quarterly strategy syncs.

FAQS FOR VP MARKETINGS

How much of my team's time will this require?

Very little. After initial onboarding (2-3 hours), ongoing involvement is typically 1-2 hours per month for check-ins.

How does this fit with our existing SEO efforts?

It's complementary. Strong SEO provides foundation, but AI optimization requires different tactics. We coordinate with your SEO team to ensure alignment.

What's the onboarding process like?

We start with a comprehensive AI visibility audit, then develop a strategy customized to your brand and competitive landscape. Full onboarding typically takes 2 weeks.

How do you report on progress?

Monthly reports with key metrics, competitive analysis, and optimization updates. Dashboard access available for real-time monitoring.

Can we start small and expand?

Absolutely. Many clients start with a single product line or market, then expand as they see results.

Ready to take control of AI visibility?

Get a free audit to see how your brand appears across ChatGPT, Claude, Perplexity, and more.