Why event presence doesn't guarantee AI recommendations
Trade shows create face-to-face connections and industry presence. AI visibility ensures you're recommended when attendees research solutions before and after events.
| FEATURE | ADSX (AI VISIBILITY) | TRADE SHOWS & EVENTS |
|---|---|---|
| Interaction Type | —Digital AI recommendations | —In-person meetings and demos |
| Timing | ✓Always available | ✗Limited to event dates |
| Geographic Reach | ✓Global AI users | ✗Event attendees only |
| Cost | ✓Fixed optimization investment | ✗High per-event costs |
| Relationship Building | ✗Indirect via recommendations | ✓Direct personal connections |
| Product Demonstration | ✗Limited to descriptions | ✓Live demos and hands-on |
Trade shows create valuable personal connections; AI visibility captures the research that happens before, during, and after events. Attendees often verify what they learned via AI—be visible there too.
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