Discover the top email marketing apps for Shopify. Build automated campaigns, recover abandoned carts, and drive repeat purchases with powerful email tools.
| APP | PRICING | RATING | BEST FOR |
|---|---|---|---|
| Klaviyo | Free up to 250 contacts / $20+/mo | 4.6/5 | Data-driven stores wanting advanced segmentation |
| Omnisend | Free up to 250 contacts / $16+/mo | 4.7/5 | Stores wanting email + SMS + push in one platform |
| Shopify Email | Free for 10,000 emails/mo | 4.1/5 | New stores wanting a simple, free email tool |
| Mailchimp | Free up to 500 contacts / $13+/mo | 4.0/5 | Multi-channel marketers with existing Mailchimp accounts |
| Drip | From $39/mo | 4.5/5 | DTC brands focused on lifecycle marketing |
| Privy | Free plan / $30+/mo | 4.6/5 | Stores wanting combined popups + email in one tool |
| Seguno | Free plan / $35+/mo | 4.8/5 | Shopify-native stores wanting simplicity |
| ActiveCampaign | From $29/mo | 4.4/5 | Advanced marketers wanting CRM + automation |
The leading email and SMS marketing platform for Shopify with deep data integration, predictive analytics, and advanced automation flows.
Omnichannel marketing platform combining email, SMS, and push notifications with Shopify-optimized automation workflows.
Shopify's native email marketing tool with branded templates, product integration, and campaign analytics built directly into the admin.
Popular email marketing platform with Shopify integration, AI-powered content tools, and multi-channel campaign management.
E-commerce CRM and marketing automation platform built for direct-to-consumer brands with powerful behavioral triggers.
Email marketing and conversion platform combining popup forms, email campaigns, and SMS for Shopify stores of all sizes.
Email marketing app built exclusively for Shopify with native admin integration, Canva-powered design, and Shopify-specific automations.
Powerful marketing automation and CRM platform with deep personalization, lead scoring, and multi-step automation for Shopify.
Klaviyo offers the deepest Shopify integration with real-time syncing of orders, products, browsing behavior, and customer data. Seguno is also notable for being built entirely within the Shopify admin.
Shopify Email includes 10,000 free emails per month. Klaviyo offers free email for up to 250 contacts, and Omnisend provides a free plan for up to 250 contacts with email, SMS, and push.
Klaviyo excels in data depth and advanced segmentation, making it better for data-driven stores. Omnisend is more user-friendly and offers built-in SMS and push notifications, making it ideal for stores wanting an all-in-one omnichannel solution.
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